It is very simple for small business to purchase their own domain name, all you need is an ABN and a registered business name in your state.
Most businesses have a trading name or business name closely describing their business activity or trade but many do not. When you are about to purchase a domain name it is very important to think outside the box a little. You need to think about a descriptive, easily remembered, easily typed name, avoid symbols to split up words like "-" because people are likely to just miss type them or not type them at all. Narrow down your intended domain name to two or three keywords that best describe your business and research google as to who has similar names, take a note of how competitive these names are and what they do. Then go to a domain name registrar and see what is available. Domain names are very affordable indeed and a .com.au for two years will cost you on average about $50 with some charging over the $150 mark.
The domain name you choose will affect how you rank in search engines and the relationship surfers make with your domain name and what your offer. For a business offering massage therapy services and also selling aromatherapy - a very good domain name would be aromatherapymassage.com.au , not only does this domain describe that it is about massage and aromatherapy oils but also that they provide an aromatherapy massage.
Hints:
1. Keep your domain names short and snappy
2. Find a domain name that described your products / services
3. Find a domain name that will contain an important keyword
4. Make sure you renew your domain before it expires or you will loose it.
5. Buying a domain can be valuable; you can sell the transfer of the domain to someone else and make a tidy profit.
6. Don’t limit yourself to just one domain name. Purchase one that exactly fits your business name, and another that closely matches and describes your products. Set up an URL re-direction to one main site or have two sites going together.
Websites for small business will provide free consultation to small businesses to determine the best domain name to purchase and assist in developing an effective online campaign. .com.au Domain Names are $48.95 for two years. http://www.websitesforsmallbusiness.com.au/packages.html
No Pingbacks for this post yet...
This post has 16 feedbacks awaiting moderation...
Small business website design hosting and development can be daunting. Here we share ideas about getting the most out of your website. Topics covered, security, web hosting, content management, selling overseas, getting ranked in search engines.
| Mon | Tue | Wed | Thu | Fri | Sat | Sun |
|---|---|---|---|---|---|---|
| << < | > >> | |||||
| 1 | 2 | |||||
| 3 | 4 | 5 | 6 | 7 | 8 | 9 |
| 10 | 11 | 12 | 13 | 14 | 15 | 16 |
| 17 | 18 | 19 | 20 | 21 | 22 | 23 |
| 24 | 25 | 26 | 27 | 28 | 29 | 30 |